2016-12-18

RED WING POST ISSUE No. 03 NOW AVAILABLE | GET YOUR FREE COPY @ RED WINGS SHOES STORE FRANKFURT

Red Wing Shoe Store Frankfurt keeps the new RED WING POST Issue No. 03 for you in the store. Full of nice stories, portraits, insider information and a lot of pictures about our common love & passion Red Wing Shoes. There is an interesting focus on “The Women's Collection” and a wonderful poster in the middle of this issue. Don't forget “THE COLLECTOR” interview done with a good friend Kay Knippschild from Red Wing Berlin – amazing what he has to say about his “The Archive”. Red Wing Shoes aficionados don't miss your free copy at Red Wing Shoe Store Frankfurt. Come an d get it! And thx to these three customers that I could do some shots. They where so happy to get the RW Post. The ladiy and the guy on the right are just new RWS customers and got infected from this passion from the first steps on. pics | LTG












2016-12-17

FREITAG IN MAINHATTAN | FREITAG + B74 SELECTED GOODS STORE OPENED ONE WEEK AGO – SOME IMPRESSIONS

I joined the great Pre-Opening Party on Thursday the 8th – here some impressions of this great start. One day later on Friday the 9th the “FREITAG by B74 SELECTED GOODS” store opened. Compliments to Kami, his wife Iris, Kiam, Max and all the others who took part to realize this wonderful store located in the heart of MAINHATTAN, Frankfurt City, not 5 Minutes away by feet  from Red Wings Store Frankfurt and B74. It is a “Must-Visit” if you stop by at Frankfurt, Germany. All Pics © Christian Schramm
























2016-12-04

FREITAG IN MAINHATTAN | FREITAG + B74 SELECTED GOODS OPEN STORE FRIDAY 9TH OF DEC IN FRANKFURT, GERMANY

Well known bag and eco-clothes producer FREITAG from Switzerland opens together with B74 SELECTED GOODS an exclusive store in Frankfurt city center: Kleiner Hirschgraben 8, 60311 Frankfurt, GERMANY. Thursday evening the 8th of December will be a grand Pre-Opening Party with local well known DJ Nuri/Pracht, Wilhelm Tell Crossbow Appleshooting, Big Apple Tower and “Frankfurter Äppelwoi & Frankfurter Würstchen”. Hope to see you guys on Thursday evening and next FREITAG, when the shop will open! The countdown is running! I am proud to be part of the B74 team by supporting all marketing and social media activities. photos | FREITAG.ch







2016-11-03

RED WING SHOES NEWS | LAUNCH OF WORK CHUKKA #3148 IN BLACK CHROME LEATHER

Hi guys, RWS news will not end this autumn. Today the WORK CHUKKA #3148 was launched. In 2010 The Red Wing Shoe Company developed the WORK CHUKKA in black just for the Japanese market. The BLACK CHROME leather of the #3148 is also used on this really tough and rugged Red Wing Engineer #2268. The weight of the leather is HHH, what means that it is about 2.2-2.4 mm thick. This the thickest leather Red Wing Heritage uses for their boots. The #3148 is the 5th WORK CHUKKA style.

Something about the history of the WORK CHUKKAS RWS tells us: “Unlike other Red Wing boots, the chukka was designed for lighter, indoor work that includes bending, climbing and kneeling. Their crepe outsoles allowed these indoor workers to stay comfortable, while not scratching floors or making a mess. From the late 1950s and ‘60s, American fashion style became more rough and casual. actual work denim work wear became one of the fashion trends. The casual trend was also had an effect on the work wear and boots. Ankle height work boots and Chukka work boots where developed and introduced to follow this casual trend. At same time The Red Wing Shoe Compagny started to use the cushion crepe wedge sole for several work boots styles. The functional and novel outsole was incorporated in the Chukka that  was a new work boot at the time. The root of current chukka style #850 was also launched around the same time in 1954. The work chukka was worn mainly in lighter work or in the weekends for leisure and light outdoor activitys.”

The black #3148 and all the other CHUKKA styles are available @ RED WING SHOE STORE FRANKFURT online or in-store. pics | Red Wing Heritage





2016-10-26

BRÜTTING DIAMOND BRAND | SHOOTING 40 YEARS OLD VINTAGE SNEAKERS

Last week I had the possibility to shoot two vintage pairs of BRÜTTING DIAMOND BRAND sneakers. Nearly 40 years old but still in good shape with wonderful patina. The white sneaker is an original classic ROADRUNNER, available since 1967, which is named “LongJog” today – compare the old vs. new versions below. The tan sneaker is an original ASTROTURFER, which was introduced in the 1970s especially to be applied on synthetic turf which was known as ASTROTURF®. Today this shoe is named “RoadJog”. All sneakers, the old and new ones, of the DIAMOND BRAND Collection are build on the same last named “Lydiard-Leisten” which was developed by Eugen Brütting and New Zealand Athlete and Trainer Arthur Lydiard. The special thing is the “sickle shape” which is a special mark of the DIAMOND BRAND shoes. Both sneakers show the famous “DIAMOND BRAND” label. The Brand-name was introduced to increase the awareness level also outside Germany and to make marketing easier. That's the reason why BRÜTTING still uses this Brandname for the actual collection. The vintage ROADRUNNER seems to be resoled – a service which is still offered today. B74 has the LongJog in “allblack” and the RoadJog in “dust”. More Infos @ B74 – info@b-74.de – or give Kami a call +49 69 293329. pics | LTG